Built a scalable outbound engine that kept the pipeline full and freed leadership to focus on growth
Conveyor™ partnered with SalesSourcers to replace inconsistent outreach with a fully managed outbound system built for scale. With structured campaigns, consistent messaging, and hands-off execution, they kept their pipeline full while freeing leadership to focus on strategy, product, and growth.
Conveyor™
Industry
Marketing Agency
Company Size
11-50 employees
Company Base
Philadelphia, USA
Overview
Conveyor™ partnered with SalesSourcers to strengthen its outbound sales strategy and build a consistent demo pipeline. In just two months, the company went from sporadic outreach to a systemised sales process that steadily produced qualified meetings with security leaders.
About the Client
Conveyor™ is a cybersecurity automation platform designed to simplify compliance workflows and streamline security reviews for fast-growing SaaS companies.
The Challenge
- Depended heavily on inbound leads, causing inconsistent deal flow.
- Sales team spent too much time on manual prospecting and admin work.
- Needed to reach a specific buyer persona (security and compliance leaders) with tailored messaging.
- Lacked a repeatable system to scale outbound demos efficiently.
The Solution
- Designing a multi-channel outbound strategy across email, LinkedIn, and call outreach.
- Crafting industry-specific messaging focused on pain points and time savings.
- Implementing automation for follow-ups and lead nurturing.
- Providing weekly reports and call insights to optimise engagement and conversions.
The Results
Conveyor™ achieved a 2x increase in qualified demos and built a strong top-of-funnel pipeline that continues to deliver consistent opportunities each month. The process also helped their team refocus on closing, rather than chasing, prospects.
Amy Klewiec
Head of Strategic Partnerships
“The pipeline no longer rises and falls with my schedule. I can focus on clients while opportunities keep coming in.”